First Ever 360° Fashion Editorial Shoot

special thanks to Adriana Stan of W Magazine for ideation and Jordan Ji for the photography.

I’m super excited to share with you the first ever 360° fashion editorial shoot (go ahead, click and scroll around). While fashion editorials are traditionally print spreads, I wanted to elevate the visual experience into something more immersive and interactive. Thanks to the newest technologies, I was able to produce this editorial panorama that showcases my outfit in various angles and poses, all shot in one-go. Look wise, I’m wearing a wool peacoat, sequined turtleneck and my favorite pair of slouch boots for a sleek, yet edgier look. Shooting this was quite a challenge (talk about the cold weather), but the results are breathtaking and I couldn’t be more excited to share and produce more experiences like this. Enjoy!

-Matt Chu